Extensis Challenges Cities Across the Nation to “Food Truck Font-Off” Contest
PORTLAND, Ore. — September 16, 2014 — The food truck phenomena is sweeping the nation, with the number of vendors climbing well into the millions. With competition high — particularly in food truck epicenters like Portland, Ore., Austin, TX, Boston, Mass., Los Angeles, Calif., and New York, NY — it’s not just about good eats; it’s about having a visual identity that draws people to your window.
Extensis, a leader in font management solutions and self-proclaimed food truck expert by way of its headquarters located in Portland, Ore., today issued a challenge — “Show Us Your City’s Best Food Truck Typography”.
Between now and September 22, 2014 at 11:59 PDT, food truck vendors and patrons can submit photos of the best use of fonts used by a food truck- including signage, menu or typography on the truck itself.
Amanda Paull, VP of Marketing at Extensis notes: “We’re giving extra credit for elegant use of fonts generally despised by graphic designers (Papyrus, Comic Sans, Hobo, Curlz). We’re not saying it’s even possible, but…WHAT ARE YOU WAITING FOR?! We just gave you a reason to eat and browse for the best fonts you can find.”
Winners will be selected by community vote, so nominators are encouraged to rally votes. The two trucks that receive the highest number of votes will receive a foodie prize pack, and bragging rights.
Official rules can be found by clicking here.
Nominations and voting is commencing on the “Food Truck Font-Off” Facebook page.
Celebrating more than two decades in business, Extensis® is a leading developer of software and services for creative professionals and workgroups. Their solutions streamline workflows, securely manage digital assets and fonts, and control corporate typographic branding. Used by hundreds of Fortune 5000 companies, Extensis’ award-winning server and desktop products include: Portfolio Server® for digital asset management, Universal Type Server® for server-based font management, and Suitcase Fusion® for single-user font management. Founded in 1993, Extensis is based in Portland, Oregon, and the United Kingdom. For additional information, visit https://www.extensis.com
© Celartem, Inc. d.b.a. Extensis All rights reserved. EXTENSIS, Suitcase Fusion, Extensis Portfolio, Portfolio Flow and Universal Type Server are trademarks or registered trademarks of Extensis in the United States of America, Canada, the European Union and/or other countries. This list of trademarks is not exhaustive. Other trademarks, registered trademarks, product names, company names, brands and service names mentioned herein are property of Extensis or other respective owners.