What your biggest DAM challenge?
We’re a fan of the folks over at CMS Wire. They have developed a good amount of digital asset management content that is frequently quite interesting. Of note, recently they published a survey to their readers that asked “What is your biggest Digital Asset Management challenge?”
The survey results are actually quite revealing, and if you’re considering implementing a solution soon, worth exploring. Leading the pack at this time is “Taxonomy/Metadata development.”
If you’re not familiar with metadata, it’s all of the information that can describe your digital asset. As an example, for a photograph, you have the EXIF data such as shutter speed, aperture, flash metadata that is automatically embedded by digital cameras. Yet in addition there are quite a few other pieces of data that you might want to capture that describe the image’s content, use in projects and so forth. When you have thousands of images to catalog, the process of tracking this type of metadata can become overwhelming if you don’t have established procedures.
To help you determine your own internal procedures, we’ve developed a list of 5 Tips for Advanced Metadata Management. Hopefully they’ll help you establish procedures that make your DAM workflow smooth and efficient.